Mr. Po Chung launches his new book “Designed to Win: What Every Business Needs to Know to Go Truly Global”
18 January 2020
Mr. Chung Po Yang, SBS, OBE, JP, donor of the University and Co-founder of DHL International, has recently released a new book titled Designed to Win: What Every Business Needs to Know to Go Truly Global. The book shares not only the history of DHL, but also on how service and leadership mindset of Competence, Character and Care (3-Cs) enhances its employees to better connect with people around the world, making DHL one of the world's most trusted global brands. Mr. Chung is currently Founder and Chairman of Hong Kong Institute of Service Leadership and Management.









